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2018

Koreanji

A legacy language-learning app concept built around playful practice loops, guided Korean study flows and a social layer for meeting and staying in touch with fellow learners.

Koreanji landing page over a Seoul skyline with Koreanji branding and a get started button.

Story

About Koreanji

Koreanji explored how Korean language practice could feel more motivating when lessons, minigames and peer connection lived inside the same product experience.

At its peak, Koreanji had more than 10,984 registered users, though many were fake accounts. Even with that caveat, the product saw more than 100 active users signing in on a typical day.

The concept combined short study sessions with social touchpoints so learners could keep momentum, discover others at a similar stage and make practice feel less isolated.